Packaging
This project makes use of the 12 animals in the Chinese Zodiac as a childrens stuffed animal product line. The box designs are based on a Chinese takeout food container to further push the aesthetic of the project. The boxes come in 12 different variants, each featuring a different zodiac animal. They are personalized so that each one holds a unique quality for people to give as a meaningful gift, or try to collect as a set. The name “Zodiac Parade” further pushes the playful nature of the product.
Zodiac Designs
Individual colored icons. Each follows a color scheme so the boxes have a wide variety of looks
Flat file box
Icon
Solid colored main icon. Depending on the theme for the box, the center will feature a different zodiac animal inside.
